The content, SEO, and strategy team you’ve been looking for

SEO, content marketing, and strategy services for B2B SaaS companies and high-growth startups.

Brands We've Worked With

Say goodbye to one-size-fits-all content production

One-size-fits-all solutions focus on solving common issues based on general data about most businesses. But that type of approach doesn’t address the specifics of each business.

When it comes to content-led growth and SEO strategy, your brand has unique needs, and we aim to support them.

Our goal is to figure out how we best fit into your strategy and support your content-led marketing goals.

Great content strategies support the entire sales funnel by generating brand awareness, attracting more website visitors, and improving conversion rates. Achieving these full-funnel results requires creating the right pieces of content for each stage of the customer journey.

At The Blogsmith, we make sure to understand the nuances of your business and industry before proposing any solutions. This way, you get services tailored to your business’s specific content needs.

We can work with you on the following types of projects

SEO Strategy and Content

Supporting your SEO content strategy from beginning to end. We provide keyword research, content ideation services, SEO articles, CMS uploads, and performance tracking. Our team can also optimize your blog’s existing content so you can drive more relevant traffic to your website.

Website Copy

Creating the perfect messaging for your website and combining it with SEO best practices for webpages so you can attract and convert more leads for your business.

Additional Content Marketing Needs

Tailoring services based on your unique content needs, including support for PR, news releases, social media copy, link building, and more.

Sales and Lead Generation Assets

Developing content that helps you nurture and educate leads so you can speed up the buyer’s cycle and increase sales. Assets include e-books, white papers, and customer success stories.

How to work with us

Strategy Retainer

We take your goals and transform them into a fully fledged content operation powered by SEO best practices and analytical insights.

Companies that may or may not yet have an established content operation and need more holistic content and SEO services, such as identifying the best target keywords, conducting topic research, writing content briefs, proofreading drafts, and reporting performance metrics.

Writing Retainer

We take your detailed content briefs and turn them into ready-to-publish pieces that engage readers and support lead generation.

Companies with an SEO strategy and in-house content resources looking for someone to consistently deliver high-quality content without hand-holding.

Try Us Out

Pilot/Infrequent Projects

We offer a one-time pilot project where you can get to know what it’s like to work with us before committing to a retainer. Choose from SEO copywriting, strategy services, or a combination of both.

Pilot projects are $1 per word for SEO content writing services or $100 per hour for SEO strategy services.

Not sure which option is right for you?

Distribution Retainer

A holistic approach to content marketing and SEO. We support your production process from strategy and ideation to content creation and distribution, including backlink building.

Our clients

We can help with more than blog posts

Check out the work we've done for clients

Client success stories

Read how we helped our enterprise client Nexcess eliminate hand holding

779 page 1 Google rankings
92 first-position rankings
69featured snippet results

138 page 1 Google rankings
22 first-position rankings
22 featured snippet results

2,821 page 1 Google rankings
331 first-position rankings
227 featured snippet results

Are we the right fit for you?

Sounds like a match

You’re ready to invest in a consistent SEO content-led growth strategy, and you’re looking for a partner who can reliably deliver high-quality results.
You want to grow the entire sales funnel and build relationships with key target audiences.
You understand the value of an SEO content marketing strategy, and you want a reliable content provider whom you can regularly consult with to stay at the forefront of digital marketing best practices.
You want to see exponential growth in your key marketing metrics.

We may not be the right choice

We know we’re not the right fit for everyone. This may be true if you’re eager to see SEO results tomorrow or you don’t have the time to meet periodically and collaborate with a content partner.
In that case, you may be looking for generic content services or AI tools instead of handcrafted solutions tailored to your unique business needs.

The Blogsmith: More than just a content writing agency

Search engine optimization and content-led growth go hand-in-hand. See how your results improve when you have a provider that does both.

SEO Strategy

Advanced keyword research that goes beyond one primary ranking option to support the full sales funnel and unearth multiple opportunities to rank.
Tailored website content audits to identify opportunities to improve
existing articles and boost overall performance.
A team of experts that follow and adapt to the changing SEO landscape.
Topic ideation and long-term editorial strategy based on your goals.
On-page SEO best practices for every piece.

Content Writing + Copywriting

Comprehensive style guide that has been developed over time to incorporate best practices for online writing and deliver high-quality content that helps our clients build relationships with customers.
Insights from subject matter experts to strengthen impact and create unique content.
Text and visuals tailored to your brand voice and unique visual style.
Professional writers and editors with extensive experience.
Marketing assets that engage your audience throughout the customer journey.

Expert-led

The Blogsmith was founded by CEO Maddy Osman, who’s been featured in Semrush and BuzzSumo’s Top 100 Content Marketers.
Maddy is the bestselling author of “Writing for Humans and Robots: The New Rules of Content Style.”
Maddy’s expert team of specialists shares her passion for creating accessible, relevant, and engaging content that uses the latest SEO knowledge to improve search engine rankings and increase organic traffic.
The Blogsmith team has experience working with several brands and is dedicated to staying up-to-date in the industry to ensure that every piece we create delivers an exceptional reading experience.

Meet your new team

We act as an extension of your brand. Get to know us.

Skilled SEO content writers and copywriters

For appealing to the human reader while creating SEO-optimized website and blog content that performs well with algorithms.

Professional editors

To make sure every piece sounds like you, resonates with your audience, and adheres to formatting best practices, so each piece of content matches your brand’s standards.

In-house graphic designers

To make an impact and complement the article’s text with on-brand images designed for shareability and reader engagement.

SEO strategists

To analyze competitor performance, understand user intent, and identify opportunities to optimize for relevant search features and maximize your content’s SERP impact.

Account managers

To create a content production process that works with your existing project management system (and other tool preferences), share regular progress updates, and ensure your assets are delivered on time.

Content managers

Your partner and main point of contact to guide and help build your content strategy and oversee content execution.

Ready to unlock business growth with content?

Here’s how to get started

Free Consultation

Meet with a Content Manager for a discovery session to discuss your business and content goals to determine if our SEO-focused content marketing services are a good fit.

Kicking Off the Partnership

Complete our intake process to communicate relevant details so we can create any assets we’ll need to represent your brand effectively.

Setting a Content Plan

We start with your ideas and ensure that your SEO keyword research aligns with your business goals. Together, we’ll come up with a plan that turns your ideas into reality.

Work with The Blogsmith to jumpstart your business’ growth through content and UX enhancement.

Book a meeting or use the contact form below: