Competitor Analysis Tools and How To Use Them Efficiently
Maddy Osman
August 28, 2021
Competitor analysis isn’t about sneaking up on your competitors to see what they’re up to and how you
Your Outsourced Content Marketing Team
The Blogsmith was initially founded by Maddy Osman in 2016 as a freelance business.
Today, The Blogsmith operates as an SEO content agency made up of multiple writers and editors, who all follow a tried-and-true process for creating relevant, rankable content.
How it Works
SEO Content Writing
What’s it like to work with the team at The Blogsmith?
Here’s what you need to know, in three steps:
Place an Order
When you’re ready to start, you’ll place an order for new content and we’ll collaborate until we land on a great topic based on your audience and goals — backed by keyword research data.
Receive Progress Updates
We’ll assign the best-fit writer to the task, as well as an expected delivery date. We always aim to under-promise and overdeliver.
Relax — We've Got This
We’ll take care of everything necessary to take your article from concept to published work (including an upload to your CMS) while you focus on other mission-critical business activities.
Three different people will review an article draft before you see it.
When you work with the team at The Blogsmith, you can breathe a sigh of relief — your SEO content strategy is completely HANDLED, from start to finish.
Make an Impact with Content
Why should your company bother with SEO content? The reasons are endless:
- To help users understand how to best use your product or service
- To answer relevant questions that users are searching for
- To demonstrate expertise and your connection to the industry you serve
Here are some of the most common questions people ask before working with us:
For articles up to 1000 words, turnaround time is 7 business days from the date it’s commissioned. If you need quicker turnaround, inquire about packages and pricing.
We love working with agencies!
We offer ghostwriting rates/white-labeling if you want our help behind the scenes but we’re also happy to work directly with clients if that makes things easier on your team.
After spending many years working at various marketing agency jobs, Maddy understands how to manage client relationships with panache and professionalism and has built out The Blogsmith team and our processes accordingly.
Absolutely! Uploading articles to WordPress is included in The Blogsmith’s per word pricing. We’ll even make sure we get to green on Yoast!
Keep scrolling for more details about pricing and inclusions.
We Have the Coolest Clients
..And they say the nicest things about working with us:
"Maddy is an expert connector, creator and promoter. Together, these skills make her an excellent collaborator on any content or social media related project. In an industry that moves fast, Maddy has no trouble keeping up. Don't ever miss an opportunity to meet with or work together with her."
Andy Crestodina
Orbit Media Studios
"Maddy's what I use as an example for other writers. Give her a topic, and she'll come back with a massive and well-researched outline for approval, before proceeding to finish it up. Her grammar is perfect and her posts always rank well in Google for the topics/keywords given."
Brian Jackson
Kinsta
"Maddy has authored the most impactful of all of our blog posts! Her work is outstanding - professional, timely, and packed full of expertise. I highly recommend Maddy as an author, SEO and WordPress expert, and content strategist. Thank you, Maddy, for all that you've done to help Pathfinder SEO grow!"
Lindsay Halsey
Pathfinder SEO
Get Started Today
Ready to kick-start your content marketing strategy today?
Here are some options for working with The Blogsmith:
CONTENT STRATEGY CONSULTING
Guidance for starting or developing your content strategy
$ 100
/hour
-
Strategy call with Maddy Osman
-
Call recording
-
Follow up email: notes and next steps
BLOG ARTICLE
Ghostwriting (or Maddy Osman byline)
$ 0.50
/word
-
Feature image + supporting images
-
Topic development
-
Keyword research + onpage SEO
-
CMS upload
Save $0.05/word with retainer pricing — get in touch for details.
Most popular
COPYWRITING
Webpage copy, longform content assets, email copy
$ 0.75
/word
-
Topic development
-
Keyword research (if applicable)
-
Supporting images
Options included with all writing services (of 1,000+ words):
Content interview
We’ll setup a time to interview a member of your team with expert knowledge
Expert roundup
We’ll seek out expert opinions to include in the content we’re creating on your behalf
Product demo
We'll connect with your team to get the inside scoop (+ grab content screenshots)
Hot Off the Press: In-Depth Content Marketing Advice
Clearscope vs. Frase vs. MarketMuse: The Top 3 Best Content Optimization Tools Review
Rochelle Serapion
August 18, 2021
These days, content optimization tools are all over the market, thanks to artificial intelligence (AI). But while this
How To Write a Better Listicle
Maddy Osman
August 12, 2021
Listicles are easy to read and easy to create, making them a popular format. That means competition is
Suscribe to weekly problem-solving emails to grow your business
Every Thursday, receive curated resources and lessons learned from experience for kicking ass with your business and marketing.
Meet the Team
Founder, SEO Content Strategist
Maddy is the founder of The Blogsmith and shapes our content writing style, process, and strategy.
Editor
Ren is a freelance editor (and sometimes writer) for the Blogsmith. She is also a playwright and Artistic Director for Audacious Theatre, based in Denver, CO.
SEO Content
Amanda Moutinho is an award-winning journalist passionate about sharing information to help people and businesses reach their full potential.
SEO Content
Jasmine Leechuy is a professional marketer and content creator helping business create meaningful connections and long-term growth.
Editor
Stephanie Holland is an editor who helps make The Blogsmith content the best it can be.
SEO Content
Meg is a content writer and journalist based in the UK, with particular interest in arts, culture, lifestyle, travel, and marketing.
SEO Content
Sally Ofuonyebi is a freelance writer for The Blogsmith. She is also a copywriter and content strategist for small businesses.
SEO Content
Farrah is an engineer with a passion for storytelling. She has been working with The Blogsmith since 2017.
SEO & CMS
Rochelle focuses on SEO for B2B and local businesses.
Project Manager
The Blogsmith’s Project Manager with over 5 years of experience in the digital marketing industry.
We’re in growth mode and are always looking for new writers!
Interested in joining the team?
Contact The Blogsmith Team
Let’s chat content!
