Search-Optimized Content Brief Creation Services

Streamline your content production, rank higher in relevant search, and drive more potential customers to your website with expert-crafted search engine-optimized (SEO) briefs that support the creation of content for each stage of your sales funnel.

Brands We've Worked With

Automattic
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Goodcover logo
Newsweek logo
Search Engine Journal logo
Moz logo
Semrush logo
Clearscope logo
Skyword logo
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Cornell University

Why Use Expert SEO Content Brief Creation Services

Consistently Create High-Quality Content

Regularly publishing high-quality content is crucial for maintaining and improving search rankings, building trust with your audience, and nurturing leads as they move through your sales funnel. Our content briefs bring industry knowledge and SEO expertise that helps lead to high-quality content and enables you to stick to a regular publishing schedule. With the right outline, you can create a seamless brand experience and feel confident that you’ve covered the essentials to rank for your target keywords.

Streamline Content Production

Save time with content briefs that include comprehensive research that goes beyond target keywords to capture what humans want to know about the topic and optimizes the structure for search engine results page (SERP) rankings. Each project starts with around two hours of SEO research and data-driven competitive analysis that ensures you have the insights you need to rank highly and stand out from the crowd. From there, we tie the content to your company by including the essence of your brand’s voice in the brief.

Keep Up with SEO Best Practices

SEO best practices evolve constantly, and each change to the search algorithm can result in updated priorities for content creators. Working with experts who invest in understanding the changing landscape helps maintain top rankings. Our fully optimized content briefs provide a clear roadmap to content that ranks highly for your primary keywords and can rank for thousands of secondary terms.

Incorporate Revenue Goals

When you combine search optimization with conversion-oriented content writing, you take your marketing return on investment (ROI) to the next level. At The Blogsmith, we create briefs that go beyond SEO and incorporate your audience’s needs at each stage of the customer journey, allowing you to convert the traffic that your content brings to your website more effectively.

SEO Content Briefs Tailored To Your Brand That Include:

Lauren Funaro headshot

The Blogsmith’s “heavily researched outlines” helped me understand what to put on the content briefs for other writers. After working with you guys for a few months, my content briefs started to get much more robust.”

Lauren Funaro
Head of Content at Scribe

What It’s Like To Work With The Blogsmith on SEO Content Briefs

Determine Keywords

keywords content brief services

Provide our team with a list of keywords that you want to target. Alternatively, let us do the work for you. We can perform detailed keyword research to identify the best search opportunities for your brand and help you prioritize queries.

Tie in Business Goals

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For each content brief, we’ll identify the most relevant segment of your audience to target. We also help you target your revenue goals by matching each keyword to a pertinent stage in the sales funnel and providing editorial direction based on the customer journey.

Receive Content Brief

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You’ll receive a comprehensive brief optimized for the target keyword, audience segment, and your specific sales goal. All content briefs are thoroughly researched and ready to be handed off to a content creator. You can also opt in to our content creation services, where we take each brief to a finished article that’s ready to publish.

Our Content Research Is Trusted By

Automattic
HubSpot
Moz logo
Search Engine Journal logo
Klaviyo logo
Wix
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Partner with The Blogsmith today to get expert content briefs for articles that rank.

Ready To Streamline Your Content Production? Let’s Get in Touch!

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